World of Jo Malone
A 12 month campaign focused on building brand awareness. Designed to tell the story of the Jo Malone brand – playful, British, nature-lovers.
Giant topiary dinosaurs happily meander through the gardens of their lily pad home. The stylish creatures wear daisy bonnets and black ribbon bows to show off their long necks. The guest is invited to explore their home: the lily pad garden, and discover the brand.
